Teammates: Ubisoft’s AI experiment that could be gaming’s biggest leap in

What’s happened? Ubisoft has officially launched Teammates, a first-person-shooter-style R&D experiment built around generative AI companions and assistants. The prototype features an AI voice-assistant named Jaspar and two squad-mate NPCs, Pablo and Sofia, who respond to your commands and context in real time. According to the studio, the aim is not to replace human creativity, but to use AI to let players interact in new ways and shape their story through natural speech.

• Players can speak commands like “Sofia, flank that red truck,” and the NPC responds accordingly based on the environment and mission context.
• Jaspar, the AI assistant, can access menu options, change settings, provide lore, assist in-game puzzles, or combat strategy, all by voice.
• Ubisoft emphasises that Teammates is a research prototype, as the tech may later be used across other games, but it’s not yet a full studio release.
• The studio acknowledges concerns about AI in gaming (creators, storytelling, authenticity) and says guardrails and narrative designers remain central to the project.

Today we’re unveiling Teammates, an AI-driven research project exploring how new tech can deepen the player experience.More than just talk, this brand-new experiment adds depth to gameplay by going beyond AI chatbots and turning NPCs into real teammates. Find out more:… pic.twitter.com/SyISwjJ5af

— Ubisoft (@Ubisoft) November 21, 2025

Why this is important: This experiment matters because it attempts to move beyond scripted NPCs and linear experiences toward truly interactive & dynamic companions, which is something rarely seen at scale in AAA games. If it succeeds, it could become a major evolution in how characters behave, how stories unfold, and how adaptive gameplay works.

• It opens the door for hugely personalised experiences, where your actions shape NPC reactions and story paths in real time.
• The voice-command system and real-time AI companions could improve accessibility and immersion, making games more inclusive and reactive.
• For developers, it reduces reliance on static dialogue trees and branching scripts, potentially lowering costs and increasing creative flexibility.

Furthermore, on an industry level, it’s a clear signal that generative AI is being intentionally integrated into core gameplay, and not just tools behind the scenes. As such, innovations like this might just shape the next decade of game design. Whether that’s good news or not remains to be seen.

Why should I care? On the positive side, if you love games and innovation, this is exactly the kind of leap that can make you say “wow”. Imagine calling out directions, telling your AI teammate to flank, or asking your assistant to change settings mid-mission without pausing. That kind of fluid interaction could make games more engaging, dynamic, and tailored to how you play, rather than how the script expects you to. For storytellers, explorers, and players tired of the same “push forward, kill ten” formula, it could feel like a fresh wind.

But there’s a more cautious side too. Ubisoft comes into this with prior controversies around AI misuse, NFT experiments, and the perception that it sometimes chases trends rather than defines them. If this tech becomes widely adopted without clear transparency and creative control, you risk characters that feel less crafted and more algorithmic. There’s also concern that AI may supplant human writers, actors, or designers under the guise of innovation, which is something Ubisoft will need to manage carefully. Even if the promise is huge, the execution matters: bugs, weird responses, or shallow voice-assistant gimmicks could erode trust fast.

Okay, so what’s next? The big question is whether Ubisoft turns Teammates from a tech demo into a real game feature. We’ll likely see more tests, developer updates, and maybe early integrations into future titles. What really matters is how players react once they try it. Do these AI companions feel helpful and natural, or do they come off as another experiment that doesn’t stick? If the prototype proves reliable, this could shape how Ubisoft designs characters and gameplay for years. If not, it may remain an interesting but isolated experiment. For now, it’s worth watching because it could influence the future of game storytelling, squad mechanics, and how players interact with NPCs.